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Media Management: A Casebook Approach (Routledge Communication Series)

by C. Ann Hollifield, Jan LeBlanc Wicks, George Sylvie, Wilson Lowrey

ISBN 13: 9781138901018

Format: Hardcover (384 pages)
Publisher: Routledge
Published: 27 Aug 2015

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Value-Oriented Media Management: Decision Making Between Profit and Responsibility (Media Business and Innovation)

by Klaus-Dieter Altmeppen, C. Ann Hollifield, Joost van Loon

ISBN 13: 9783319510064

Format: Hardcover (250 pages)
Publisher: Springer
Published: 16 May 2017

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